Archive for June, 2010
According to data and research by
Web Side Story, most searchers looking for items on the web enter one- or two-word queries.On average, one- and two-word searched constituted
83 percent of searches; on e-commerce sites, that figure was
91 percent.
Moreover, nearly
12 percent of searches lead to no results - a lost opportunity for marketers; among commerce sites,
8.5 percent of searches led to no results.
The studies examined more than
34 million searches on the sites of 42
Web Side Story customers:
15 e-commerce sites,
13 lead-generation sites and
14 media sites.
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Ezines can give you very targeted visitors which means they buy more of your product
If you advertise in the right ezines, you can get fantastic results. However the results will vary a lot depending on the quality of the ezine. What you want is an ezine that people actually read. A quality ezine that delivers valuable content to the reader. And, you want the ezine to be targeted to the same or similar niche as the people who buy your product.
If you get these two things right, then ezine marketing can work ...
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The technology is not what makes a blog click. It is still the content. That is why it is important to have original content. You want to draw people into your blog. (Especially if you are a pro-blogger.) If your site has duplicate content, why should people bother checking it out? Another thing to consider about content is that you have to make sure that search engines and people could read them. This is where SEO copywriting comes in.
What is SEO copywriting?
It is mainly presenting your content ...
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Homepage Power
1. Your homepage is the most powerful page in the website. Even if you have made the effort to place lots of backlinks here, remember that a search engine needs phrases to rank ? so the less words you have, the less phrases, the less probability of ranking.
Quantity and Quality
2. If your site or blog is low on content in some pages (say you have 500 pages but only 50 words on each page), or worse, if you have content that is not unique ...
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