Archive for the 'Businesses' Category
Good news for the SEO industry. In a recent survey conducted by Ray Silverstein where he asked entrepreneurs the question “How Are We Doing?”, results showed that despite the dismal economy businesses have been pouring in money to their websites and their SEO efforts. According to Silverstein,
"
Internet Activity Is Up
A significant 76 percent of respondents reported that they’re relying more on web-related activities, especially with regards to marketing and sales. Of this group, 42 percent revamped their website or increased SEO activity. Others are using more email marketing and utilizing social networking.
Bottom line: the low cost of internet activity ...
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SEOs look out there’s a new search engine that’s perfect for search engine marketers – BING.
Microsoft has unveiled its new “decision engine” Bing. The question now is if it’s any good, and the answer from all over is yes. Compared to LiveSearch, Bing definitely got my attention, and will probably be getting the search industry’s attention for weeks to come. So what does Bing have to offer?
Like any search engine you can look for information you need using Bing but unlike normal search engines it is a specialized engine that ...
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4. Lots of Savings - For many businesses this is the factor that really comes to play when deciding between hiring a professional SEO or doing their campaign in-house. Though some might think that this should not be a factor to consider, while it might be true for bigger companies (don't be such cheapskates!), those with really low budgets can't really be blamed for trying to cut costs.
There are some "professional SEO firms" out there that might offer their services at very reasonable prices (read: dirt cheap) but you should be wary ...
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One of the things that's often adviced in SEO is to keep your content fresh and updated. This works pretty well for some websites where the content can really be dynamic. However a lot of websites, specifically those of businesses that sell certain products that don't change, have a problem with getting new content. This is because their products really don't change and so do the products specifications. It seems realy stupid and weird to rewrite them every few weeks just to get updated content on their website.
What you can do in cases like this is ...
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Two posts ago, I touched upon the concept of Industrial Search Engines and how they can be utilized by specific industries to keep up with the ever changing market. In this post, let?s look into some specific ways you can improve your industrial marketing over the Internet.
There are three major points ? organic optimization, pay per click advertising (PPC), and online advertising and public relations. At first glance, they are no different from non-industrial search engine optimization. However, as they are applied to specific industries, some parameters change.
Organic optimization for industrial search engines is ...
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For the average person, Internet searching is limited to the most popular search engines. Google, Yahoo, MSN - these are the search engines that count the most. As the Internet is continually evolving and changing to meet the needs of different sectors, however, there are other aspects which are more important to specific sectors. For those in the different industries, for example, the "generic" search engines are still important, but there are other types of search engines which bear more weight when it comes to their marketing plan. This is where ...
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With the Internet functioning as another venue for all sorts of businesses, the competition on how to get noticed and how to attract as many customers are possible is getting tougher and tougher. Anyone remotely associated with online businesses is aware of how SEO is at the forefront of online business issues.
Recently, SEO has been getting some bad rap. It may deserved or undeserved, but that really shouldn?t concern you if you stick within what is called ethical SEO. Experts would say that this is the best way to get search engines to ...
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Mr. Softy and the
Beeb signed a memorandum of understanding suggesting technical and content cooperation in the future. The agreement could pave the way for
Microsoft aiding in the state-owned British broadcaster's delivery of Internet-based digital content in the future.
The
MOU between the two companies does not commit the
BBC to buying any Microsoft technology for future digital services, but a representative from the broadcaster told CNET this was "definitely on the cards."
The agreement also opens the potential for the BBC to provide content to Microsoft's services such as MSN, Windows Media Center platform, Windows ...
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Federated Media recently added a new automotive category and some
20 assorted blogs, including Guy Kawasaki's, boosts the blog network's monthly impressions to "hundreds of millions," Federated's chairman,
John Battelle, said. However, the recent batch of acquisitions could be the last for a while as
Federated seeks to build the infrastructure needed to support further growth.
Competitor
AdBrite is also growing quickly, having recently added the
20,000th site to its network; the company plans to shortly introduce new demographic planning and campaign management tools. Though the network's roots are in blogs, it has expanded to other publisher ...
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Want to sell subscriptions for online content with your own membership
site? Selling online content via a password protected website has become
big business. Not only is it fast to set up (with the right tools), but
the start-up and running costs are minimal. Work from home entrepreneurs
and big businesses alike are lapping up this new found revenue source.
People are willing to pay for online content. In fact, the "Online
Publishers Association" revealed that pay-for content is emerging as a
hot revenue model. Business content, personals, match making, and
entertainment are the hottest niches. But even smaller niches, like DVD
authoring, ...
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