Top SEO Mistakes

Many website owners unknowingly sabotage their page rank by commiting some of the most common SEO blunders listed below. To make sure that your SEO efforts aren’t put to waste read on and correct any of your mistakes if you see some listed below.

1. Not having a solid marketing plan. Although your website might be be SEO optimized and you get a high page rank your business still won’t benefit from it if you don’t have a good marketing plan. You need to know your market and be able to sell your product or service effectively. SEO exists to help you get noticed but are you worth getting noticed? Remember it is a mistake to focus to much on SEO since it is only a tool and not the goal.

2. Thinking your SEO efforts will please ALL search engines. Each search engine has its own algorithm so that your SEO efforts might be more effective for one search engine but not the other. If you aim to rank well for ALL search engines then you’re in for a challenge. If you decide to choose a search engine to rank well in though I would say Google would of course be the obvious choice to aim for.

3. Using too much flash and animations. Yes they look good and catchy but did you know that web crawlers cannot read or interpret the content of images. Employing to much visual content and too little textual content will therefore influence the page rank adversely since the search engine will see your site as having little relevant or useful information.

4. Not using ALT tags on your images. When you do use images make sure you place ALT tags or ALT texts to at least give the search engine an idea of what the image is about. Make sure your ALT tag is precise but descriptive.

By Sparky in Content, Google, Google Rank, Images, Title Tags

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